Whether we know it or not, like it or not, our lives have been taken over by algorithms. And while we can’t physically see them working in the world...
All The Tools You Need
Our blogs are purpose built to equip you with the knowledge to continue to grow your SEI Score and embrace the SEI Method.
Most importantly, to take action.
Once upon a time, in the golden age of search engines, a simple Google query was a voyage of discovery. You typed, you clicked, you explored a delight...
Don’t Panic… But Also, Maybe Panic a Little
Somewhere in the vast, mostly inhospitable reaches of the digital marketing universe, another small busin...
There’s a moment when the air shifts, and though you don’t see the collapse, you can feel it coming. The internet, our endless digital dreamscape of d...
Marketing agencies: half the time, they’re your best mate, the other half they’re a bad first date – all show, no substance, and full of big words you...
At the conclusion of a recent presentation of the SEI Tool, I called for any final questions and here's what I got:Â
"So…does Google have a memory?"
...I took advantage of the COVID lockdowns to up the ante on my exercise routine. (Possibly inspired by watching super-fit people from S.W.A.T on Netflix...
Heard about Zero-Click Content?
No?
You will.
Most people aren't talking about it, 'cause they just don't see it... YET
But here's the weird thing, we've ...
You know how much we love Google here at Terminology. And we know you love them too:)
HOWEVER
Every-time Google announces a new update to their algo...
3 Tips For Establishing Your Identity Through The Written Word
Whether you’re a solopreneur or the owner of a multinational corporation, making a con...
Yes. Yes I am. And I’m proud of it.Â
Acknowledging your marketing failures is a healthy part of finding your way to the right strategy for YOUR uniq...
Many people make the mistake of writing for Google rather than their human readers when producing content, and it’s hard to blame them. “SEO Content” ...
One of the 7 Elements of the SEI Score is Identity.Â
Within Identity, we measure a range of factors that contribute to speed and performance of your ...
Let’s face it, blogging is tough, especially when you’re just starting out. First, you’re greeted by the unwelcoming and often intimidating world of S...
Did you know there are over 31 million active bloggers posting at least one article per month? Yep, that’s a lot of people to compete with. It’s time ...
As the late, great entrepreneur and motivational speaker Jim Rohn once said:
“Success is 20% skills and 80% strategy. You might know how to succeed, ...